Saturday, May 17, 2014

What a Break-Up Can Teach You About PR


We will all go through a break-up at some point in our lives. It’s the time when chocolate and sappy movies can be the proper bandage for a hurting heart. However, for PR professionals, there are plenty of lessons to be learned from this trying life event.

If looked at from a professional standpoint, a break-up can be used as a way to develop yourself professionally:

1.     Strengthen your personal brand: After a break-up, it’s important to figure out who you are as an individual without the influence of another person. This is a great time to determine your strengths and reflect upon your successes. After making a mental list of your great qualities and abilities, put them to use by including them in your personal brand!
2.     Develop your understanding of social media: Sometimes, less is more regarding social media, especially after a break-up. Steer clear of answering the status prompt “what’s on your mind?” and refrain from sharing personal anger and emotions over Twitter.   Not only will this make for a better emotional recovery, but it will also teach you to be hesitant towards what you post on social media in general. After a break-up, you will know how to take a step back and determine whether or not you should post that link or video on your company’s social media accounts.
3.     Learn how to better manage stress: PR professionals know the importance of developing ways to cope with stressful situations. When a break-up occurs, a tremendous amount of pressure and stress can follow. Between learning how to control your emotions and answering painful questions from relatives, it can be a lot to handle with a straight face. However, learning how to push through a trying time will prepare you for other stressors, including those at work.

Although a break-up can be traumatic, it can positively affect your professional life. Remember to stay strong, and take advantage of the professional development tools at your disposal!

This guest blog post was written by PRowl staff member Maggie Wurst. 


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